SEO LocalCookie Policy
1. What Are Cookies?
Cookies are small data files stored on your device (computer, tablet, or smartphone) when you visit a website. Cookies contain information that is sent back to the server each time you visit, allowing websites to remember your preferences, maintain your session, and track your behavior.
Cookies are essential to modern web functionality. They enable features like login sessions, user preferences, security authentication, and personalized content. Without cookies, many websites cannot function properly.
2. How We Use Cookies
SEO Local uses cookies and similar tracking technologies to:
- Maintain your login session and authenticate your identity
- Remember your preferences and settings
- Improve website functionality and user experience
- Analyze website usage patterns and user behavior
- Measure the effectiveness of marketing campaigns
- Deliver personalized content and advertisements
- Prevent fraud and enhance security
- Understand how visitors interact with our website
3. Types of Cookies We Use
3.1 Essential/Necessary Cookies
These cookies are required for basic website functionality. They enable you to navigate the site, use core features, and maintain session security. These cookies cannot be disabled without affecting website functionality.
| Cookie Name | Purpose | Duration |
|---|---|---|
| Session ID | Maintains your authenticated session | Until you log out or close browser |
| CSRF Token | Prevents cross-site request forgery attacks | Session duration |
| Load Balancer | Routes requests to appropriate server | Session duration |
| Security Cookie | Enhances website security | Until you log out |
3.2 Analytics Cookies
We use analytics cookies to understand how visitors use our website, which pages are most popular, and how we can improve user experience.
| Service | Cookies Used | Purpose | Duration |
|---|---|---|---|
| Google Analytics 4 | _ga, _ga_*, _gid, _gat | Track user interactions, page views, sessions, and behavior patterns | Up to 2 years |
| Page Views | Analytics trackers | Count which pages visitors visit | Session |
| Session Duration | Analytics trackers | Measure how long visitors stay on the site | Session |
| User Flow | Analytics trackers | Track the path users take through the website | Session |
3.3 Marketing and Advertising Cookies
We use marketing cookies to track your interaction with our website and ads across different platforms. This allows us to deliver relevant advertising and measure campaign effectiveness.
| Service | Cookies Used | Purpose | Duration |
|---|---|---|---|
| Meta Pixel | _fbp, _fbc | Track conversions, retargeting, and audience building for Facebook/Instagram ads | Up to 3 months |
| Google Ads | IDE, ANID, NID | Track conversions and enable retargeting for Google Ads campaigns | Up to 2 years |
| Retargeting Pixels | Various tracking pixels | Identify and retarget visitors across the web with relevant ads | 30-180 days |
| Conversion Tracking | Conversion tracking cookies | Measure which advertising campaigns drive conversions | 30-90 days |
3.4 Functional Cookies
Functional cookies enhance your experience by remembering your preferences and choices.
| Cookie Name | Purpose | Duration |
|---|---|---|
| Language Preference | Remember your language selection | 1 year |
| Theme Preference | Remember if you’ve selected dark or light mode | 1 year |
| Login Persistence | Remember your login across sessions | 30 days |
| User Preferences | Store your account settings and preferences | Until deleted |
4. Third-Party Cookies
4.1 Third-Party Service Providers
We work with third-party service providers that may set their own cookies on your device.
4.2 Google Cookies
- Google Analytics 4: Tracks user behavior and website performance
- Google Ads: Enables conversion tracking and retargeting
- Google Recaptcha: Verifies that you are human and not a bot
Learn more: Google’s Cookie Policies
4.3 Meta (Facebook) Cookies
- Meta Pixel: Tracks conversions and enables retargeting for Meta advertising
- Facebook Like/Share Buttons: Enables social sharing functionality
Learn more: Meta’s Cookie Policy
4.4 Payment Processor Cookies
- Stripe: Enables secure payment processing and fraud prevention
- Recurly: Manages subscription billing and payment information
4.5 CRM and Communication Platform Cookies
- GoHighLevel (GHL): Enables email marketing, SMS, and CRM functionality
4.6 Content Delivery Network (CDN) Cookies
- CDN services may set cookies to optimize content delivery and monitor performance
4.7 Third-Party Control
We do not control the third-party cookies set by these providers. We recommend reviewing their policies:
5. Cookie Duration
5.1 Session Cookies
Session cookies are temporary cookies that are deleted when you close your browser. They are used to maintain your login session and enable functionality while you’re actively using the website.
5.2 Persistent Cookies
Persistent cookies remain on your device for a specified period (ranging from days to years) and continue to work even after you close your browser. They are deleted either:
- When the specified expiration date is reached
- When you manually delete them through your browser settings
- When you clear your browser cookies
5.3 Cookie Expiration Dates
Different cookies have different expiration periods:
- Session Cookies: Until browser is closed (typically a few hours)
- Analytics Cookies: 26 months for Google Analytics
- Marketing Cookies: 30 days to 3 months for most retargeting cookies
- Functional Cookies: 1 year for preference cookies
- Essential Cookies: Until logout or browser close
6. How to Manage and Disable Cookies
6.1 Browser Settings
Most browsers allow you to control cookies through their settings. You can typically:
- Accept or reject all cookies
- Accept only certain types of cookies
- Be notified when a website attempts to set a cookie
- Manually delete cookies that have been set
6.2 How to Adjust Cookie Settings by Browser
- Chrome: Settings > Privacy and security > Cookies and other site data
- Firefox: Preferences > Privacy & Security > Cookies and Site Data
- Safari: Preferences > Privacy > Manage Website Data
- Edge: Settings > Privacy, search, and services > Clear browsing data
6.3 Third-Party Cookie Management Tools
Several third-party tools allow you to manage cookies across multiple websites:
- Ghostery – Browser extension to block and manage trackers
- Privacy Badger – EFF browser extension that blocks tracking
- uBlock Origin – Browser extension to block ads and trackers
6.4 Opt-Out Links for Third-Party Services
You can opt out of specific third-party cookies using these links:
- Google Analytics: Google Analytics Opt-Out Browser Add-on
- Meta Pixel: Facebook Ads Preferences
- Google Ads: Google Account Settings
- Industry Opt-Out: Digital Advertising Alliance (DAA) Opt-Out
6.5 Impact of Disabling Cookies
Disabling cookies may affect your experience on our website:
- You may not be able to log in to your account
- Your login session may not persist between visits
- Personalized content and recommendations may not work
- Your preferences may not be remembered
- Some website features may not function properly
- Website performance may be degraded
Essential cookies cannot be disabled without making the website unusable. However, you can disable analytics, marketing, and functional cookies without affecting core functionality.
7. Do Not Track (DNT) Signals
Some browsers include a “Do Not Track” feature that allows you to send a signal to websites indicating that you do not wish to be tracked. However, there is no industry-wide standard for responding to DNT signals, and our website currently does not respond to or honor Do Not Track requests.
To control tracking, you can:
- Disable cookies in your browser settings
- Use privacy-focused browser extensions
- Opt-out of specific third-party trackers (see section 6.4 above)
- Use private/incognito browsing mode
8. Google Analytics Opt-Out
If you would like to completely opt out of Google Analytics tracking, you can install the Google Analytics Opt-Out Browser Add-on.
When you opt out of Google Analytics:
- Google will not collect or use your data for analytics purposes
- The add-on will prevent Google Analytics JavaScript from loading on websites you visit
- The add-on works in Chrome, Firefox, Safari, and Edge browsers
9. Pixel Tags and Web Beacons
In addition to cookies, we use pixel tags, web beacons, and similar tracking technologies. These are small graphic elements embedded in web pages that allow us to track user behavior and measure campaign effectiveness. Like cookies, these technologies can be controlled through your browser settings and opt-out links.
10. Cross-Domain Tracking
We use cookies and tracking pixels to track your behavior across multiple websites and domains. This allows us to:
- Measure the effectiveness of marketing campaigns across different platforms
- Retarget you with relevant advertisements
- Understand your full customer journey
- Prevent fraud and enhance security
This cross-domain tracking is performed by third-party services like Google Analytics, Meta Pixel, and Google Ads. You can opt out of this tracking using the tools described in section 6.4.
11. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our cookie practices, new technologies, legal requirements, or other factors. When we make material changes, we will notify you by:
- Posting the updated policy on our website with a new “Last Updated” date
- Sending you an email notification if you have an account with us
- Requiring your consent if the changes materially affect how we use cookies
Your continued use of our website after changes become effective constitutes your acceptance of the updated Cookie Policy.
12. Contact Us
If you have questions about this Cookie Policy, how we use cookies, or how to manage your cookie preferences, please contact:
SEO Local LLC
Utah, USA
Email: contact@seolocal.us
We will respond to your inquiry within 10 business days of receipt.
13. Cookie Consent
When you first visit our website, you may be presented with a cookie consent banner. This banner allows you to:
- Accept all cookies (essential, analytics, and marketing)
- Reject non-essential cookies and accept only essential cookies
- Customize your cookie preferences
- View this Cookie Policy for more information
Your cookie preferences are saved and remembered. You can change your preferences at any time by accessing your cookie settings through the website.